for Grindex

Update: 19.09.2022

Last week: 36 week 2022 (05.09.2022 - 11.09.2022)

Last full month: Aug 2022

BRAND PORTFOLIO PERFORMANCE

One-pager

Time period	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC
WoW	1 663	-6.8%	48.5%	-2.6	753 514	-8.2%	78.4%	-2	-1.9%
MoM	7 637	18.0%	49.7%	0.2	3 552 469	16.8%	79.8%	-0.1	17.6%
YTD	79 563	-7.4%	54.0%	-4.3	37 492 254	17.2%	82.1%	0.8	0.0%
MAT	111 210	-13.0%	52.6%	-6.3	51 125 165	12.0%	80.9%	-0.2	-2.6%
KAPSIKAM
WoW	19 320	28.5%	2.9%	0.3	7 491 328	27.3%	2.9%	0.4	13.2%
MoM	65 664	5.2%	2.5%	0	25 946 790	3.3%	2.5%	-0.1	6.3%
YTD	696 970	-1.0%	2.8%	0.1	290 429 998	-0.7%	3.0%	-0.1	-5.2%
MAT	1 058 226	-5.8%	2.9%	0	436 899 266	-5.0%	3.1%	-0.2	-6.6%
MILDRONATE
WoW	76 521	11.1%	21.0%	0	50 582 692	11.0%	22.9%	0.1	11.3%
MoM	294 418	18.3%	21.9%	1	194 148 296	20.2%	23.7%	1.5	12.8%
YTD	3 319 809	3.9%	16.8%	-0.1	1 977 464 499	50.4%	18.6%	3.4	4.5%
MAT	4 921 113	5.7%	16.7%	0.8	2 595 816 421	35.9%	17.2%	2.8	0.8%
SULFARGIN
WoW	2 372	-7.1%	0.7%	-0.1	1 343 915	-5.1%	1.1%	-0.2	8.1%
MoM	10 989	-30.2%	0.7%	-0.4	6 060 055	-23.9%	1.2%	-0.4	5.4%
YTD	109 149	-2.3%	0.8%	0.1	55 680 819	3.6%	1.2%	0.1	-9.3%
MAT	161 567	-3.8%	0.9%	0.1	81 669 321	3.0%	1.2%	0.1	-9.6%
VIPROSAL
WoW	17 956	7.2%	2.5%	-0.1	6 849 931	6.7%	2.6%	-0.1	13.0%
MoM	65 120	-16.6%	2.3%	-0.6	25 130 486	-19.8%	2.4%	-0.7	5.8%
YTD	849 577	14.4%	3.2%	0.5	347 004 618	24.3%	3.4%	0.5	-4.8%
MAT	1 350 361	12.4%	3.5%	0.6	539 042 540	19.0%	3.6%	0.5	-6.2%

YTD

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	79 563	-7.4%	54.0%	-4.3	37 492 254	17.2%	82.1%	0.8	0.0%
KAPSIKAM	696 970	-1.0%	2.8%	0.1	290 429 998	-0.7%	3.0%	-0.1	-5.2%
MILDRONATE	3 319 809	3.9%	16.8%	-0.1	1 977 464 499	50.4%	18.6%	3.4	4.5%
SULFARGIN	109 149	-2.3%	0.8%	0.1	55 680 819	3.6%	1.2%	0.1	-9.3%
VIPROSAL	849 577	14.4%	3.2%	0.5	347 004 618	24.3%	3.4%	0.5	-4.8%

MAT

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	111 210	-13.0%	52.6%	-6.3	51 125 165	12.0%	80.9%	-0.2	-2.6%
KAPSIKAM	1 058 226	-5.8%	2.9%	0	436 899 266	-5.0%	3.1%	-0.2	-6.6%
MILDRONATE	4 921 113	5.7%	16.7%	0.8	2 595 816 421	35.9%	17.2%	2.8	0.8%
SULFARGIN	161 567	-3.8%	0.9%	0.1	81 669 321	3.0%	1.2%	0.1	-9.6%
VIPROSAL	1 350 361	12.4%	3.5%	0.6	539 042 540	19.0%	3.6%	0.5	-6.2%

WoW

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	1 663	-6.8%	48.5%	-2.6	753 514	-8.2%	78.4%	-2	-1.9%
KAPSIKAM	19 320	28.5%	2.9%	0.3	7 491 328	27.3%	2.9%	0.4	13.2%
MILDRONATE	76 521	11.1%	21.0%	0	50 582 692	11.0%	22.9%	0.1	11.3%
SULFARGIN	2 372	-7.1%	0.7%	-0.1	1 343 915	-5.1%	1.1%	-0.2	8.1%
VIPROSAL	17 956	7.2%	2.5%	-0.1	6 849 931	6.7%	2.6%	-0.1	13.0%

MoM

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	7 637	18.0%	49.7%	0.2	3 552 469	16.8%	79.8%	-0.1	17.6%
KAPSIKAM	65 664	5.2%	2.5%	0	25 946 790	3.3%	2.5%	-0.1	6.3%
MILDRONATE	294 418	18.3%	21.9%	1	194 148 296	20.2%	23.7%	1.5	12.8%
SULFARGIN	10 989	-30.2%	0.7%	-0.4	6 060 055	-23.9%	1.2%	-0.4	5.4%
VIPROSAL	65 120	-16.6%	2.3%	-0.6	25 130 486	-19.8%	2.4%	-0.7	5.8%

REFERENCE (RUS)

ОБОЗНАЧЕНИЯ

WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели

MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца

YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года

MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года

MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%

Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%

Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)

Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%

Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов

Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда

REFERENCE (ENG)

ABBREVIATIONS

WoW - Week Over Week - indicators for comparing the results of the current and previous week

MoM - Month Over Month - indicators for comparing the results of the* last full month* and previous full month

YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year

MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year

MS - Market Share - (Brand Sales / Category Sales)*100%

Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%

Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)

Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%

Each category is created specifically for each brand and includes the brand and its competitors

The list of competitors can be found in the subsection "MS of competitors" in sections for each brand

VIPROSAL

VALUE & VOLUME DYNAMICS

VOLUME

VALUE

MS VOLUME

MS VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "VIPROSAL"

SKU #1

## [1] "VIPROSAL B UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "VIPROSAL B UNGUENT FOR EXT USE 50 G #1"

SKU #3

## [1] "VIPROSAL B UNGUENT FOR EXT USE 75 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "VIPROSAL"

SKU #1

## [1] "VIPROSAL B UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "VIPROSAL B UNGUENT FOR EXT USE 50 G #1"

SKU #3

## [1] "VIPROSAL B UNGUENT FOR EXT USE 75 G #1"

MS OF COMPETITORS: VIPROSAL COMPETITORS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

KAPSIKAM

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "KAPSIKAM"

SKU #1

## [1] "KAPSIKAM UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "KAPSIKAM UNGUENT FOR EXT USE 50 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "KAPSIKAM"

SKU #1

## [1] "KAPSIKAM UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "KAPSIKAM UNGUENT FOR EXT USE 50 G #1"

MS OF COMPETITORS: KAPSIKAM COMPETITORS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

MILDRONATE

VALUE & VOLUME DYNAMICS

VOLUME

VALUE

MS VOLUME

MS VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "MILDRONATE"

SKU #1

## [1] "MILDRONATE CAPS 250 MG #20"

SKU #2

## [1] "MILDRONATE CAPS 250 MG #40"

SKU #3

## [1] "MILDRONATE CAPS 500 MG #30"

SKU #4

## [1] "MILDRONATE CAPS 500 MG #60"

SKU #5

## [1] "MILDRONATE CAPS 500 MG #90"

TRPS vs SALES (weekly)

Total Sales

## [1] "MILDRONATE"

SKU #1

## [1] "MILDRONATE CAPS 250 MG #20"

SKU #2

## [1] "MILDRONATE CAPS 250 MG #40"

SKU #3

## [1] "MILDRONATE CAPS 500 MG #30"

SKU #4

## [1] "MILDRONATE CAPS 500 MG #60"

SKU #5

## [1] "MILDRONATE CAPS 500 MG #90"

MS OF COMPETITORS: CARDIOLOGICAL PREPARATIONS BASED ON MELDONIUM

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

SULFARGIN

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "SULFARGIN"

SKU #1

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 15 G #1"

SKU #2

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 50 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "SULFARGIN"

SKU #1

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 15 G #1"

SKU #2

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 50 G #1"

MS OF COMPETITORS: TREATMENT OF WOUNDS AND BURNS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

APILAC

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "APILAC"

SKU #1

## [1] "APILAC TABS 10 MG #25"

SKU #2

## [1] "APILAC TABS 10 MG #50"

TRPS vs SALES (weekly)

Total Sales

## [1] "APILAC"

SKU #1

## [1] "APILAC TABS 10 MG #25"

SKU #2

## [1] "APILAC TABS 10 MG #50"

MS OF COMPETITORS: APILAC

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

REFERENCE

[RUS] ОБОЗНАЧЕНИЯ

WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели

MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца